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1304 Wood Street
Oakland, CA, 94607
United States


We wanted the perfect cup of coffee, so we roasted it. We believe that the future can be humane, sustainable and delicious - so delicious we won't wait for it to arrive. The future is businesses that have a minimal ecological footprint, that are tied constructively to their consumer and producer communities. The future is knowing what is enough and savoring a sweet little spot in a well-balanced world. We serve our customers the future today by providing magnificent, ethically-sourced coffees, medium-roasted and expertly blended for espresso and more that will blow their minds and let their thoughts drift to a future worth working for. It's not science fiction, it's Scarlet City.

Resistance is Futile.

Peru La Florida

Single Origins

Peru La Florida


Peru La Florida


A group of 50 small-scale coffee farmers from Peru’s Chanchamayo region came together in 1966 to form the Cooperativa Agraria Cafetalera La Florida (CAC La Florida) in order to bypass local intermediaries. Their efforts have brought much needed education, infrastructure, credit and environmental restoration to this remote corner of the Peruvian jungle.

CAC La Florida’s Family Development Committee focuses on strengthening women’s participation in production activities.  Empowering women to fully voice their opinions within the cooperative is another step towards achieving economic and social sustainability within family units.

Flavor notes : deep woody opening, slight blackberry fruitiness. Mid palate : subtle white blossoms, jasmine & rose petals. Finish : clean, coffee cake.  Delicious black or with milk. Great for pourover, French press, Aeropress, drip, etc. 

1lb (16oz) whole beans.

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